Associations CAMERA ITALIANA BARCELONA
About CAMERA ITALIANA BARCELONA
Since 1914, the Italian-Barcelona Chamber of Commerce is committed to promoting and consolidating economic relations between Spain and Italy.
It continues to welcome among its members Spanish and Italian professionals and companies, operating in our area of competence which includes Catalonia, Aragon, Valencia, Murcia, the Balearic Islands and Andorra.
Over the years, this mission has gradually adapted to new realities, practically non-existent a century ago; added to this is the constant commitment of the CCIB in promoting and disseminating Made in Italy, in consolidating the strategic link between two increasingly integrated realities and in identifying new meeting points to favor the birth of relationships and collaborations between the two countries..
What do CAMERA ITALIANA BARCELONA do?
PROJECT TO REVALUE AUTHENTIC ITALIAN PRODUCTS IN SPAIN
Italian agri-food products with EU-recognized designations of origin and geographical indications number over 800. A bet on authentic and quality products that unites businesses, associations, and institutions across the entire Italian territory.
"ITALIAN SOUNDING": Many products marketed worldwide, although not genuinely Italian, are perceived as such due to their appearance, denomination, and brand. Countering this phenomenon is crucial to protect authentic and quality products.
THE PROJECT
100% Authentic is part of the TRUE ITALIAN TASTE campaign for the "revaluation of the Italian product in relation to the Italian Sounding phenomenon", promoted and funded by the Italian Ministry of Economic Development (MiSE) and carried out by Assocamerestero - the association of Italian Chambers of Commerce abroad.
THE OBJECTIVES
With this initiative, we aim to:
- Revalue concepts such as quality, tradition, and territory, closely linked to authentic Italian products.
- Facilitate the entry of these products into the Spanish market.
- Raise awareness among consumers and industry professionals about the benefits of using authentic Italian products.
HOW WE OPERATE
We carry out various activities throughout the Spanish territory:
- Organizing events, masterclasses, showcookings, tastings, and contests to highlight the characteristics of authentic Italian products and the differences from "Italian Sounding" products.
- Organizing meetings between professionals in the agri-food sector operating in Spain and Italian producers.
- Participating in major gastronomic sector fairs in Spain to promote authentic Italian products.
What is the value proposition of CAMERA ITALIANA BARCELONA?
International trade fairs represent a powerful marketing tool, a great commercial showcase and an important means of communication.
Each fair constitutes a strategic commercial platform in which bilateral dynamics develop (customers/suppliers - supply/demand), offering significant opportunities to entrepreneurs.
Analyzing the market and competition, starting new negotiations and acquiring customers are just some of the advantages offered by participating in a fair.
Presenting a product or service on a stand within an international exhibition allows you to speed up the sales process, optimizing the cost-effectiveness ratio sale/customer, in an ideal context for professional sales.
The Italian Chamber of Commerce – Barcelona is an official collaborator of the main Italian trade fair institutions and facilitates the participation of companies that focus on internationalisation.
Barcelona
Services
When did you start in the market?
24/01/2022
Barcelona
Services
About CAMERA ITALIANA BARCELONA
Since 1914, the Italian-Barcelona Chamber of Commerce is committed to promoting and consolidating economic relations between Spain and Italy.
It continues to welcome among its members Spanish and Italian professionals and companies, operating in our area of competence which includes Catalonia, Aragon, Valencia, Murcia, the Balearic Islands and Andorra.
Over the years, this mission has gradually adapted to new realities, practically non-existent a century ago; added to this is the constant commitment of the CCIB in promoting and disseminating Made in Italy, in consolidating the strategic link between two increasingly integrated realities and in identifying new meeting points to favor the birth of relationships and collaborations between the two countries..
What do CAMERA ITALIANA BARCELONA do?
PROJECT TO REVALUE AUTHENTIC ITALIAN PRODUCTS IN SPAIN
Italian agri-food products with EU-recognized designations of origin and geographical indications number over 800. A bet on authentic and quality products that unites businesses, associations, and institutions across the entire Italian territory.
"ITALIAN SOUNDING": Many products marketed worldwide, although not genuinely Italian, are perceived as such due to their appearance, denomination, and brand. Countering this phenomenon is crucial to protect authentic and quality products.
THE PROJECT
100% Authentic is part of the TRUE ITALIAN TASTE campaign for the "revaluation of the Italian product in relation to the Italian Sounding phenomenon", promoted and funded by the Italian Ministry of Economic Development (MiSE) and carried out by Assocamerestero - the association of Italian Chambers of Commerce abroad.
THE OBJECTIVES
With this initiative, we aim to:
- Revalue concepts such as quality, tradition, and territory, closely linked to authentic Italian products.
- Facilitate the entry of these products into the Spanish market.
- Raise awareness among consumers and industry professionals about the benefits of using authentic Italian products.
HOW WE OPERATE
We carry out various activities throughout the Spanish territory:
- Organizing events, masterclasses, showcookings, tastings, and contests to highlight the characteristics of authentic Italian products and the differences from "Italian Sounding" products.
- Organizing meetings between professionals in the agri-food sector operating in Spain and Italian producers.
- Participating in major gastronomic sector fairs in Spain to promote authentic Italian products.
What is the value proposition of CAMERA ITALIANA BARCELONA?
International trade fairs represent a powerful marketing tool, a great commercial showcase and an important means of communication.
Each fair constitutes a strategic commercial platform in which bilateral dynamics develop (customers/suppliers - supply/demand), offering significant opportunities to entrepreneurs.
Analyzing the market and competition, starting new negotiations and acquiring customers are just some of the advantages offered by participating in a fair.
Presenting a product or service on a stand within an international exhibition allows you to speed up the sales process, optimizing the cost-effectiveness ratio sale/customer, in an ideal context for professional sales.
The Italian Chamber of Commerce – Barcelona is an official collaborator of the main Italian trade fair institutions and facilitates the participation of companies that focus on internationalisation.
When did you start in the market?
24/01/2022
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